Most emails are written by the sender, for the sender. Omotenashi in email means reversing this: writing for the reader. The most important information first. The action required clearly stated. The attachments named helpfully. The length appropriate. Two minutes of anticipatory care in every email changes how people experience working with you.

Going Deeper

Explore this concept further in The Japanese Art of Omotenashi by Takeshi Mori.

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